A shocking portion of online content is now being created not by human hands, but by artificial intelligence (AI). While this technology can be a useful tool for increasing efficiency and innovation, it also raises concerns about misinformation, manipulation, and the degradation of public trust in the media. The ability to distinguish between human-crafted and AI-generated content is more important than ever.
This rise in AI-generated content is a double-edged sword. On one hand, it can streamline content creation and automate mundane tasks. However, the potential for abuse, especially in fake news and deepfakes, is a pressing concern.
In this guide, we’ll educate you about 15 telltale clues and techniques for identifying AI-generated content across various media platforms. This will empower you to be a more discerning consumer of information and safeguard you against the pitfalls of the digital age.
1. Repetitive Phrases and Sentence Structures

One of the hallmarks of AI-generated text is its tendency to repeat phrases and sentence structures. Due to the nature of their algorithms, AI models often rely on patterns and templates, resulting in text that lacks the natural variation and flow of human writing.
Keep an eye out for phrases or sentence structures that are repeated verbatim or with minor alterations. Human writing tends to be more diverse and nuanced, incorporating a wider range of vocabulary and sentence patterns.
2. Factual Errors and Inconsistencies

AI models are trained on massive datasets, but they don’t possess true understanding or critical thinking skills. As a result, they may generate text that contains factual errors, inconsistencies, or outdated information.
When consuming news or information online, be sure to verify the accuracy of the content, especially if it comes from unfamiliar or dubious sources. Cross-reference information with reputable sources and look for any inconsistencies or contradictions that may indicate AI-generated content.
3. Generic Writing Style and Tone

AI-generated text often lacks the distinctive voice and style that characterize human writing. It may sound impersonal, overly formal, or lacking in emotion and personality.
Pay attention to the author’s writing style and tone. Does it feel authentic and engaging, or does it read like a dry, robotic recitation of facts? Human writing often conveys a unique perspective, incorporating humor, personal anecdotes, or cultural references.
4. Grammatical Errors and Awkward Phrasing

While AI models are improving their language skills, they are not immune to grammatical errors and awkward phrasing. Look for unusual sentence structures, incorrect verb tenses, or misused words.
If the text appears to be riddled with errors or reads unnaturally, it could be a sign that it was generated by AI. However, it’s important to note that even human writers make mistakes, so this should not be the sole criterion for judgment.
5. Suspicious Sources and URLs

AI-generated content is often found on websites with questionable origins or dubious domain names. These sites may have generic names and strange extensions, or be hosted in countries known for producing fake news.
Be wary of websites that lack transparency about their ownership, authors, or sources. Reputable news organizations and websites typically have clear contact information, editorial guidelines, and a history of producing accurate and trustworthy content.
6. Online Tools and Detectors

Fortunately, several online tools and detectors have been developed to help identify AI-generated content. These tools utilize various techniques, such as analyzing language patterns, checking for plagiarism, and comparing the text to known AI models.
Some popular AI content detectors include Originality.ai, GPT-2 Output Detector, and Giant Language Model Test Room (GLTR). While these tools are not foolproof, they can be valuable assets in your quest to discern between human-authored and AI-generated content.
7. Image Artifacts and Anomalies

AI-generated images often contain subtle artifacts or anomalies that can betray their artificial origins. These imperfections may include blurring, distortion, inconsistent lighting or shadows, or even unnatural-looking humans and animals.
Carefully examine images for any unusual details or inconsistencies. If something appears off or too perfect to be true, it could be a sign that the image was generated by AI rather than captured by a camera.
8. Overly Positive or Negative Sentiment

AI models can be programmed to express a particular sentiment, but they often struggle to strike a nuanced balance. AI-generated content may be overly positive, enthusiastic, and promotional, or it may be excessively negative, critical, and alarmist.
Be wary of content that seems too good to be true or overly hyperbolic. Human writing tends to be more balanced and nuanced, acknowledging both positive and negative aspects of a topic.
9. Generic or Stock Images

AI-generated images often have a generic or stock photo feel to them. They may lack the unique details, imperfections, and emotional resonance of photographs taken by humans.
Examine images closely for any signs of artificiality or stock photo characteristics. Look for overly perfect compositions, unrealistic lighting, or a lack of depth and detail. Human-taken photographs often capture candid moments, emotions, and unique perspectives.
10. Unnatural Body Proportions or Facial Features

AI models are still learning to accurately depict human anatomy, and they may generate images with unnatural body proportions, distorted facial features, or other anatomical anomalies.
Pay attention to the details in images, especially when it comes to human subjects. Look for any inconsistencies or distortions that may indicate the image was generated by AI rather than captured in real life.
11. Lack of Context or Background Information

AI-generated content may lack the context and background information that human writers typically provide. It may jump straight into a topic without providing the necessary background or explaining complex concepts in simple terms.
Consider whether the content provides sufficient context and background information to understand the topic fully. Human writers often take the time to introduce a topic, explain its relevance, and provide the necessary context for readers to grasp the nuances of the issue.
12. Overuse of Buzzwords and Jargon

AI models are trained on large amounts of text data, which may include industry-specific jargon and buzzwords. As a result, AI-generated content may overuse these terms, making it sound like marketing copy or a corporate press release.
Be wary of content that is overly laden with buzzwords or jargon. Human writing tends to be more concise and direct, using language that is easily understood by a broad audience.
13. Inconsistencies in Video Quality or Editing

AI-generated videos may exhibit inconsistencies in video quality, editing style, or visual effects. They may appear overly polished or have unrealistic transitions or effects.
Pay attention to the overall quality and style of the video. Look for any inconsistencies or jarring edits that may indicate manipulation or AI-generated content. Human-made videos often have a more natural feel, with subtle imperfections and variations in lighting and camera angles.
14. Lack of Citations or Sources

AI-generated content often lacks proper citations or references to credible sources. While human writers may occasionally make unsupported claims, they are more likely to back up their assertions with evidence and cite their sources.
Examine the content for citations, footnotes, or links to external sources. If the information presented seems dubious or unsupported, it may be a sign of AI-generated content. Reputable sources typically provide evidence for their claims and cite their sources to ensure transparency and credibility.
15. Unusual Posting Patterns or Timing

AI-generated content may be posted at unusual times or in rapid succession, as automated systems can generate and publish content much faster than humans. If you notice a sudden influx of content from a particular source or a series of posts published at odd hours, it could be a sign of AI involvement.
Pay attention to the posting patterns and timing of content you encounter online. Human writers usually have more predictable posting schedules and are less likely to publish a large volume of content in a short period.
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With an honors degree in financial engineering, Omega Ukama deeply understands finance. Before pursuing journalism, he honed his skills at a private equity firm, giving him invaluable real-world experience. This combination of financial literacy and journalistic flair allows him to translate complex financial matters into clear and concise insights for his readers.
With an honors degree in financial engineering, Omega Ukama deeply understands finance. Before pursuing journalism, he honed his skills at a private equity firm, giving him invaluable real-world experience. This combination of financial literacy and journalistic flair allows him to translate complex financial matters into clear and concise insights for his readers.

